Sony Final Major To Pact With SendMe Mobile

NEW YORK (Hypebot) –
SendMe Mobile announced a deal with Sony Music Entertainment to offer mobile access to major label group's roster. SendMe now has pacts with all four majors and several indies.

As part of the agreement, SendMe will offer a selection of Sony Music ringtones, videos and wallpaper. Subscribers can download directly onto their mobile devices at or through one of SendMe's distribution channels including imeem, Eventful and Univision.

From the press release:

"With Sony Music, we're giving mobile phone users access to the most in-demand mobile entertainment, including content from some of the hottest labels such as Epic, Columbia, Jive, RCA and more," said Russell Klein, Co-founder and CEO of SendMe. "Along with more offerings for our subscribers, this partnership reinforces the value of SendMe's portfolio approach for content providers."

"SendMe is connecting artists and fans in exciting and innovative ways by offering a full suite of mobile entertainment services," commented Michael Paull, Executive Vice President, Global Digital Business, Sony Music Entertainment. "We are pleased to make our unparalleled roster of music available to SendMe subscribers as more and more consumers continue to look to their mobile phones for engaging entertainment."