Ticketmaster Announces New Partnership With Brisbane Lions AFC

BRISBANE, Australia (CelebrityAccess MediaWire) — Ticketmaster announced a new contract to provide ticketing and membership services for the Brisbane Lions AFC. The multi-year agreement with Ticketmaster will provide several critical elements of ticketing for the Brisbane Lions and their fans including:

  • Provision of daily ticketing for all Brisbane Lions matches held at the Gabba including Ticketfast(R) online ticket delivery;

  • Installation of upgraded venue entry and box office equipment to support all ticketed events and;

  • Introduction of Archtics(R) Customer Relationship Management (CRM) Software to enhance the Brisbane Lions Membership experience including readily accessible online member services.

    "We are pleased to commence with Ticketmaster and to develop a successful partnership for years to come," said Michael Bowers, Lions Chief Executive Officer. "We look forward to introducing one ticketing solution across all our fans as we enter such an exciting time for our football club."

    "We are thrilled to partner with the Brisbane Lions and Ticketmaster is committed to providing quality service, distribution and platforms that will meet the current and future ticketing and marketing needs for the Brisbane Lions," said Chris Forbes, Chief Operating Officer, Ticketmaster Australia and New Zealand. "Archtics continues to grow its importance in supporting member based groups and the Lions will make it available to all their staff emphasizing their commitment to their membership base." –by CelebrityAccess Staff Writers