DETROIT (CelebrityAccess) — Two Midwestern entertainment powerhouses, Olympia Entertainment (OEI) and Palace Sports & Entertainment (PS&E) officially launched their new joint venture, 313 Presents.
The company will combine each organization's entertainment businesses into a single company that will manage concerts and other entertainment events at six venues throughout Metro Detroit.
Effective immediately, 313 Presents is now responsible for event bookings, event production, marketing and public relations for entertainment and events at the new Little Caesars Arena, DTE Energy Music Theatre, the Fox Theatre, Meadow Brook Amphitheatre, Michigan Lottery Amphitheatre at Freedom Hill and Comerica Park.
A search process has been initiated to hire an executive to lead the joint venture, which is headquartered in new offices at Little Caesars Arena. In the meantime, Tom Wilson, President and CEO of Olympia Entertainment, will serve as interim President.
Plans to create the joint venture were first announced last November by Christopher Ilitch, President and CEO of Ilitch Holdings, Inc., the Detroit Red Wings and the Detroit Tigers, and Tom Gores, owner of PS&E and the Detroit Pistons and follows the debut of the brand new Little Caesars Arena in Detroit and the closure of market mainstay The Palace of Auburn Hills last month.
The two companies said the new venture will "improve the fan experience" and provide leverage to help secure top tier touring artists to perform in the region.
"From nationally-recognized venues to industry-best operational practices, 313 Presents will provide entertainment fans and industry insiders with the very best customer experience," said Arn Tellem, Vice Chairman for Palace Sports & Entertainment. "By working with 313 Presents, booking agents, tours and promoters will have a single source for booking venues from 4,000 to 40,000 in capacity depending on the artistic preference, career arc and popularity of the performer."