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Live Nation & Deadmau5 Strike Space Invaders Branding Deal

LOS ANGELES (CelebrityAccess MediaWire) — Live Nation Merchandise, the licensing agent for Deadmau5 has signed off on a deal with video game maker Square Enix over the creation of a "lifestyle brand" with a Space Invaders theme.

If you weren't a kid in the 1980s, you might not be familiar with Space Invaders, one of the first break-through arcade games, which featured a battle with an endless army of aliens. Deadmau5 recently acquired a tattoo of one of the iconic Space Invaders on the side of his neck.

While Live Nation has not revealed the details of the licensing deal, they did say they expect to launch the brand by Winter 2013.