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It's An OpenSocial Experiment


MOUNTAIN VIEW, CA (Hypebot) – The mighty Google has decided that the widget playground that Facebook created needs to be open to all and is launching OpenSocial to make it happen. The offering provides a common platform that allows widget creation and use across a multitude of social networking sites – if they choose to participate.

A number of big names are on board including Friendster, LinkedIn, Orkut, Salesforce, Ning, Hi5, Plaxo, Viadeo, and Oracle. Developers including iLike, Flixter, and Slide have signed up as well. When OpenSocial goes live today anyone with a little web design experience can develop widgets usable on growing list of sites.

OpenSocial solves the problem of having to update information across many different sites and the potential for viral music marketing and sales is immense although unproven. But, at least for now, some of the biggest players including MySpace, Facebook, Yahoo and Microsoft are missing from the list of OpenSource converts.

Next Day News

Just a day after Google launched OpenSocial, MySpace has joined the effort to make widgets and other applications usable across multiple social networking platforms. With 110 million users worldwide, top ranked MySpace joins a list of OpenSocial adopters that includes SixApart/Typepad, Bebo, Friendster, LinkedIn, Orkut, Salesforce, XING, Hi5, Plaxo, Viadeo, and Oracle. Notably missing from the list are Facebook, Yahoo and Microsoft.

For marketers of music, OpenSocial drastically simplifies the job of creating and updating viral widgets and apps that work across the web. Developers including iLike, Flixter, and Slide agree and are already producing widgets in the new format.

'OpenSocial is going to become the de facto standard instantly out of the gates. It is going to have a reach of 200 million users, which is way bigger than anything else out there,' Chris DeWolfe, chief executive and co-founder of MySpace, told reporters. Google and MySpace said they had been working together on the project for more than a year.

The Next Day

Just a day after Google launched OpenSocial, MySpace has joined the effort to make widgets and other applications usable across multiple social networking platforms. With 110 million users worldwide, top ranked MySpace joins a list of OpenSocial adopters that includes SixApart/Typepad, Bebo, Friendster, LinkedIn, Orkut, Salesforce, XING, Hi5, Plaxo, Viadeo, and Oracle. Notably missing from the list are Facebook, Yahoo and Microsoft.

For marketers of music, OpenSocial drastically simplifies the job of creating and updating viral widgets and apps that work across the web. Developers including iLike, Flixter, and Slide agree and are already producing widgets in the new format.

'OpenSocial is going to become the de facto standard instantly out of the gates. It is going to have a reach of 200 million users, which is way bigger than anything else out there,' Chris DeWolfe, chief executive and co-founder of MySpace, told reporters. Google and MySpace said they had been working together on the project for more than a year.