Greenberg Fires S-Curve Up Once More

NEW YORK (CelebrityAccess MediaWire) — Steve Greenberg, the former president of Columbia Records has restarted S-Curve Records as a "full-service" music company, Variety reported.

Steve Yegelwel, another Columbia ex-pat, will also join the firm along with a number of former S-Curve employees from days of yore.

The restarted label has already signed Tom Jones and We The Kings who have a debut slated for October.

S-Curve plans to provide a full gamut of services, adding music publishing, artist management and complete digital capabilities in addition to its record business. They are also looking into acquiring an interest in an established management firm.

"Through our multifaceted structure, S-Curve Records is committed to producing the best in new music and showcasing artists' talent through more extensive industry range," said Greenberg. "S-Curve will once again prove to be a tremendous force in the music world as a one-stop shop for artists to bring their music to the fans."

In its former life S-Curve brought us Joss Stone and the Baha Men's eventually litigious rework of the dancehall classic "Who let the dogs out" was there initial release. – CelebrityAccess Staff Writers