MOUNTAIN VIEW, CA (Hypebot) –
On Monday, Digital Music News lead with an investigative piece, "Suddenly, Google Focusing Music Results On MySpace". DMN content partner paidContent also featured the post.
A sample of Google music searches had apparently shown many more results pointing to MySpace Music than towards Lala, which was recently purchased by Apple. The reason for the emphasis on MySpace, DMN declared, was that that Google "was hardly thrilled to find its marquee music search partner acquired by Apple". As proof, editor Paul Resnikoff offered a recent quip by Google exec RJ Pittman at SF Music Tech, "Lala isn't here, they're probably working on where their new offices are going to be," Pittman stated ”We'll see, we're happy to see their sudden success so soon after our search launch."
But DMN's sample and another by TechCrunch had failed to measure their results against any gathered before Apple's Lala purchase, and it turns out that any shift is more imagined than real. Nothing has changed in the search methodology, states Google's Gabriel Stricker. "The frequency with which a partner is displayed is determined algorithmically, and there have been no changes to impact the frequency of one partner or another".