PHILADELPHIA (CelebrityAccess) Spectra has announced Joe Heyer as director of Esports Partnerships for Spectra.
Heyer comes from NBC Sports Philadelphia, where he was a Senior Account Executive responsible for partnership sales of the Philadelphia Flyers, Wells Fargo Center and NBC Sports Philadelphia RSN.
During his 15 year tenure with NBC Sports, Heyer also sold partnerships for the Philadelphia 76ers, Wings (NLL), Phantoms (AHL), Soul (AFL), and the Flyers Skate Zones.
With Spectra, he will oversee sponsorship sales for the company’s growing esports portfolio including the Philadelphia Fusion, the new Fusion Arena and N3rd Street Gaming.