PHILADELPHIA (CelebrityAccess) — The Met Philadelphia is partnering with insurance provider Highmark Blue Shield to unveil The Met Philadelphia presented by Highmark.
Throughout the multiyear partnership, Highmark will partner Music Forward Foundation for programming supporting Music Forward’s mission of fostering the next generation of music industry.
Each year at The Met, Music Forward will conduct a range of programming and events that include venue tours designed for city youth to inspire them to pursue careers in the live music industry.
Additionally, they will host annual productions of Blues SchoolHouse, a live musical performance tracing blues from African traditions through its emergence as an American musical form, working with young students to help bring the production to life.
“We’re thrilled to bring Music Forward Foundation programs to The Met Philadelphia in the remarkable city of Philly and look forward to a fruitful and inspiring partnership with Highmark at this iconic venue,” said Nurit Smith, Music Forward Foundation Executive Director. “Through this collaboration, we’re excited to share the history of music through Blues SchoolHouse, explore opportunities for youth today, and empower the future of the industry”.
“We are thrilled to work with Highmark on the next chapter for this beloved venue,” said Andy Peikon, Live Nation’s SVP and Head of Venue Sales. “The Met Philadelphia is the crown jewel of North Broad and a popular destination for live entertainment for fans across the Greater Philadelphia Region. We look forward to partnering with Highmark to further enhance our community engagement and create more opportunities to connect people through live entertainment.”
The 4,100-capacity Met re-opened its doors in 2018 after a complete $56-million restoration. The venue is currently leased and operated by Live Nation.
