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Rihanna’s Spotify Streams Spike 349% After Super Bowl Halftime

Rihanna
Rihanna
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(Hypebot) — Rihanna took to the Super Bowl LVII’s halftime show stage Sunday with a medley of her hit tracks. Individual songs spiked as much as 1796% and her overall Spotify streams received an impressive 349% lift.

  • She opened her performance with the hit track “Bitch Better Have My Money,” leading to a 1,796% spike for the song
  • Classics like “Pour It Up” and “Rude Boy” saw increaseof 747% and 610% respectively
  • She closed with fan favorite “Diamonds,” which led to a 556% spike on Spotify for the song

Bruce Houghton is the Founder and Editor of Hypebot and MusicThinkTank, a Senior Advisor at Bandsintown, President of the Skyline Artists Agency, and a professor for the Berklee College Of Music.

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