GLASGOW, Scotland (CelebrityAccess) — The Scottish Event Campus announced that Debbie McWilliams has been appointed to the role of Director of Live Entertainment of the SEC, Glasgow, effective immediately.
In her new role, McWilliams will lead the SEC team on overall management, commercial delivery, event booking and content creation for the complex, which includes the SSE Hydro.
Before her promotion, McWilliams served as the head of Live Entertainment & Ticketing for the Campus. She’s been with the Campus for almost three decades, first joining the organization in 1989.
“We are delighted that Debbie has accepted the position of Director of Live Entertainment. Debbie has been instrumental in the growth and success of the live entertainment sector of our business. She played an integral role in the delivery of Scotland’s largest music venue, The SSE Hydro in 2013. Debbie’s extensive knowledge, experience and proven track record across all aspects of live entertainment will be invaluable to the role,“ said Peter Duthie, Chief Executive of the Scottish Event Campus.
“I am excited to be taking up this new position and honored to be given the opportunity to play a part in the future of live entertainment at the SEC. Live Entertainment is a sector which is both challenging but also very rewarding and I look forward to working with the team to build on the incredible success that we have achieved to date,” McWilliams added.