BERLIN (CelebrityAccess) — German private equity investor Beyond Capital Partners announced the acquisition of a majority stake in the German EDM promoter BigCityBeats.
According to Music Week, who first reported on the deal, Beyond Capital Partners is aimed at supporting expansion, including BigCityBeats “World Club Dome”, “World Club Dome – Winter Edition”, “Zero Gravity” and “World Club Dome Cruise Edition” events.
“Over the past 15 years, we have been able to build up a now well established global brand with great care, and only with our own resources,” BigCityBeats’s Bernd Breiter said in a press statement. “In recent years, we are also experiencing a rapid expansion of our event concept BigCityBeats World Club Dome to other countries.”
The financial terms of BCP’s investment in BigCityBeats were not disclosed.
Founded in 2005, BigCityBeats has expanded in recent years beyond its home in Germany to stage events internationally, with their World Club Dome expanding to Korea, Amsterdam, clubs on trains and the high seas with the takeover of cruise ships for themed cruises.
As well, BigCityBeats partnered with the European Space Agency and airplane operator Novespace to host Zero-G, which they billed as the world’s first zero-gravity (well, briefly anyway) nightclub. Created aboard a custom jet, the experience featured DJ Aoki, who performed while the plane let its passengers experience weightlessness with a series of plunging arcs.
“The combination of high entrepreneurial solidarity, many years of experience and the motivation to establish BigCityBeats globally more strongly, have inspired us. Music events are the world’s fastest growing lifestyle and entertainment industry.” This offers the investment company “a significant opportunity to further accelerate the strong positioning of BigCityBeats in the coming years,” Beyond Capital Partners founder Christoph D. Kauter said.