Lee Abrams, Author at CelebrityAccess

Lee Abrams: Winning Media Battles

Posted by Lee Abrams - July 2, 2024

Here are a few components often discussed but frequently watered down and not always part of the game plan Thoughts that go beyond the mission statement. Intangibles that should be part…

Lee Abrams: The Early Days Of Satellite Radio

Posted by Lee Abrams - June 25, 2024

Back in the late 90’s, XM was just an idea. We had a skeleton staff that was growing by the day, but we were not yet on the air. One of the challenges was…

Lee Abrams: 21 Thoughts On Programming In 2024

Posted by Lee Abrams - June 18, 2024

The world is currently in a negative state, and it is crucial to explore new forms of media programming that actively engage the new mainstream in innovative and culture-shifting ways.…

Lee Abrams: Reimagining Information For The Digital Age

Posted by Lee Abrams - June 11, 2024

News organizations are and will continue migrating to digital. It’s likely that there’s an assumption that digital delivery will create a better experience. Not necessarily, unless the migration also takes…

Lee Abrams: Building Programming Cultures For The Digital Age

Posted by Lee Abrams - June 4, 2024

BALANCE THE COMPANY: Breakthrough Media Companies will deliver the goods in revenue, technology, operations, engineering….and programming (sometimes referred to as “content” which is the commoditized version of ‘programming’). Programming leadership…

Lee Abrams: A Brief History Of The Cycles Of Pop Music

Posted by Lee Abrams - May 28, 2024

In the early 50’s, it was Doggie in the Window era. Mitch Miller, Doris Day and the like were making snappy and happy songs. The underground was brewing with a…

Lee Abrams: Rock ‘n’ Roll Thinking In Media

Posted by Lee Abrams - May 21, 2024

It’s not just about music, it’s about a culture of creating, monetizing, and winning. When done right it collides art with commerce to a tour de force of innovation and…

Lee Abrams: Radio – The History of the Future

Posted by Lee Abrams - April 30, 2024

Another in the “ radio series .” The business environment is awful for this kind of thinking, but I feel it important to throw it out there so we can think…

Lee Abrams: Rock & Roll Thinking To Design The Future

Posted by Lee Abrams - April 23, 2024

Hip-hop, pop, and Country may rule the charts but Rock n Roll has a new relevancy and it’s in the spirit more than the music. It’s 1955 and Rock n…

Lee Abrams: Turning Users Into Fans

Posted by Lee Abrams - April 16, 2024

Numbers or Fans? While marketing focuses on acquiring numbers for ad sales, it is the ability to turn those numbers into loyal fans that truly elevates a product. Without a…

Lee Abrams

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