Hypebot, Author at CelebrityAccess

Is It Really Worth It To Hire a Music PR Company?

Posted by Hypebot - November 25, 2020

(Hypebot) — In this piece, noted PR company skeptic Brian Hazard of Color Theory, details his recent experience taking a chance on a PR Company and whether or not, in…

Music Blogs That Actually Want D.I.Y. and Indie Music

Posted by Hypebot - November 24, 2020

(Hypebot) – We all know that getting your music into the ears of industry Powers-That-Be is incredibly difficult, but believe it or not, there are people out there actually looking…

21 Major Music Organizations Join To Demand Congress Provide Relief For Live Industry

Posted by Hypebot - November 24, 2020

(Hypebot) — The Recording Academy, BMI, SoundExchange, CMA, SESAC, and a coalition of major music industry groups have joined to send a letter to congressional leaders highlighting the growing devastation…

Music Week Might Go Monthly

Posted by Hypebot - November 23, 2020

(Hypebot) — UK music industry trade Music Week will stop weekly publication, according to a now-deleted LinkedIn job post. The ad by owners Future plc sought to hire a Digital…

Merck Mercuriadis: ‘I Want To Change The Way The Songwriter Sits In The Economic Equation’ [INTERVIEW]

Posted by Hypebot - November 23, 2020

(Hypebot) — In this piece, music executive and entrepreneur Merck Mercuriadis discusses his company Hipgnosis, and its recent slew of successful copyright acquisitions. Guest post by Emmanuel Legrand of the Legrand Network [Part 1…

‘Several Hundred Million Dollars’ In Black Box Royalties Is Due To Musicians, Publishers

Posted by Hypebot - November 23, 2020

(Hypebot) — We’ve known for years that there is a large pool of unpaid royalties from Spotify, Apple Music, and other digital service providers. Known as “Black Box Royalties,” these…

Snapchat Buys Collaboration App Voisey To Compete In Music

Posted by Hypebot - November 20, 2020

(Hypebot) — Snapchat has snapped up music collaboration app Voisey “not for what it has achieved, but for what it can be,” writes top MIDiA analyst Mark Mulligan. By Mark Mulligan of MIDiA…

Spotify Expands Canvas Access via CD Baby, Symphonic, Others

Posted by Hypebot - November 20, 2020

(Hypebot) — Spotify is expanding access to its Canvas looping image cover art feature to more artists and labels via deals with independent and DIY distributors. CD Baby and Symphonic are…

Guitar Center Officially Files For Bankruptcy, But Promises ‘Business As Usual’

Posted by Hypebot - November 19, 2020

(Hypebot) — Guitar Center has confirmed that it has filed for bankruptcy. But what does that mean for musicians? The Guitar Center Chapter 11 bankruptcy hopes to strike a deal with…

Marketing Lessons From Billie Eilish’s ‘Secret’ TikTok

Posted by Hypebot - November 19, 2020

(Hypebot) — Established superstar and musical innovator Billie Eilish has a thing or two to teach us about marketing via TikTok, after taking the platform by storm with an authentic…

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