While people may tell three to five friends about any good news, that same Ford study also found that something negative can spread even further.<\/p>\n

Ford found that a person with a complaint will tell an average of 22 people<\/em>! Something that\u2019s merely displeasing may be communicated to only between five and ten.<\/p>\n

This is why it\u2019s important that you learn to promote online the correct way, since any misstep can quickly get out of control and can potentially do more harm than good. This is one of the few cases where sometimes you\u2019re lucky if you\u2019re simply ignored.<\/p>\n

That said, when it comes to marketing just about anything (including you and your music), social media should be a priority since it\u2019s an effective yet inexpensive platform for getting the word out that consumers deem credible.<\/p>\n