LOS ANGELES (CelebrityAccess) — Seth Shomes’ Day After Day Productions (DADP) announced the addition of marketing veteran Melanie Davis for the role of Head of Tour Marketing.
Davis joins DADP with a significant resume that includes past roles as head of marketing for ICM Partners’ concert division as well as senior roles at Azoff Music, Nederlander Concerts, Live Nation, and Bill Graham Presents.
“One of the things I’m most proud of in my career is that I’ve had the opportunity to work with some really wonderful and groundbreaking members of the touring industry. When I first started talking to Day After Day Productions, I knew right away that this was the best next opportunity for me, and I’m thrilled to join a growing, efficient, and hard-working team as part of one of the hottest new companies in the touring space,” Davis said her new role at DADP.
“Melanie’s experience and strategic vision will be invaluable as we continue to elevate the marketing efforts for our artists and live events. Additionally, Erin and Marc’s well-deserved promotions recognize their exceptional contributions to our clients and agency and ensure a cohesive and powerful marketing force,” company founder and CEO Seth Shomes added.
Additionally, the company announced the promotion of Marc Ertel to Head of Creative, and Erin Patterson to Head of Marketing.
Davis, Ertel, and Patterson will be supported by Marketing Coordinator Justin Scott-Young and DADP’s central services division.